Chewy Cannon “Sponsor Me” Tape
Well, it’s not exactly a sponsor me tape in the true sense of the word but it is the raw footage that, when seen by Dan Magee and Paul Shier back in 2002, got Chewy onto Blueprint back in the day.
Filmed by Greg King in and around Palace and adidas rider Chewy’s Great Yarmouth home, this footage shows the early promise of Norfolk’s finest export since Alan Partridge. Switch skating made to look good sits comfortably beside casual handrail destruction, nothing ever gets too tech and his signature switch front boards looked as rad then as they do today.
The emergence of tapes like this offer not only a great insight into the past of today’s beloved pros but also illustrate what is required to venture into sponsorship’s window of opportunity. You want to know why these uber tech Youtube kids, who can do every trick under the sun, aren’t getting a single decent sponsor? Watch Chewy make skateboarding look good and then you’ll understand; it’s not what you do but how you do it…
Chewy Cannon's raw Blueprint Sponsor-Me tape a Skateboarding video by Sidewalk